The economist is studying the possibility of paying for podcasts

The Economist, which has twice as many podcast listeners as subscribers, is studying whether to pay for their listening, writes Bron Maher press newspaper.

Maher writes, “Most podcasts are related to news sites remain without paid accesswith one notable exception is the exception Il Post without paid access in Italy.

“The Economist has some recess to figure out its strategy for paid screen podcasts, at least. Prideaux has confirmed to the Press Gazette that the shows pay for themselves with the advertising revenue they bring.

“At the same time, many journalists have the luxury of getting their work off the pay screen and in front of more people.

“The Economist has a huge network of correspondents around the world,” Prido said, “and I’m not sure we’ve shown that.”

Read on here.

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